Disney sells 4 million movies and over 40 million videos on iTunes — amounts to nothing
By Thomas Ricker | March 13, 2008
Filed under: Portable Video
Disney announced that it sold 4 million movies and between 40 to 50 million videos on iTunes since 2006. That’s huge, right? Not really. In fact, analysts expect those numbers to amount to just $123 million ($1.44 earned per video, $14.50 per movie); pennies in comparison to Disney’s $35 billion in annual sales. In fact, it’s less than 10% of the $1 billion in digital revenue Disney hopes to achieve this year. A clear reminder, dear readers, of just how Type-A we really are. The typical Wal-mart noob still doesn’t download their video and music — hell, they can’t even figure out Linux.
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